They resist being seen changing
More than they resist change itself.
The noise had a number
July 2016. A blood-pressure check over tea among friends.
A Senior Director with clients in three geographies, sleeping three to four hours a night.
Everything I ask of a leader, I asked of myself first.
10
Nirvedha · 2017–2027 · Ten years in the room
Act I · 1994–2016
1994–2016
He volunteers for the hardest assignment, builds the team, and keeps every promise.

1.1 · Hyderabad
1994, a medical rep’s bag in Hyderabad.
Knowledge first, transaction second.
1.2 · First command
1997, first command.
Every rep was 15 years older; one was a hardline union member.
Respect commanded, not demanded.
1.3 · Andhra Pradesh
2001, “a suicidal mission”.
He volunteered to launch Eidikos across Andhra Pradesh.
Result: ₹1 lakh incentive for the whole team, and a promotion.

1.4 · The numbers · 2004–05
Tamil Nadu and Kerala: ₹40L → ₹75L a month, the number one zone in India.
Build the team. Keep the promise.
2006: a field force built in under a month.

1.4 · IMS
Data accuracy 62% → 89%.
2008: PharmaForce, first project in 30 days.

1.5 · The rescue
2009, the rescue.
A $25M account on the verge of pullback.
Six months later, 9 of 11 tracks steady. Gross margin 27% → 82%.
“Delivering results under your leadership.”

1.5 · Microsoft
Then Microsoft: $80K → $30M+.
TCS Change Agent Workshop · January 2014

1.6 · The turn
2012: nominated as a “Leader as a Coach”.

1.6 · 2015
IIM Ahmedabad, 3TP Senior Leaders’ Programme.
Act II · 2017–2026
2017–2026
What leaders bring in, and what changes them.

2.1 · Day one
1 January 2017. Nirvedha is born.
Late January: the first client, a leader in the US, over Skype.
2.2 · How the rooms changed
Skype.
Zoom.

2.2 · 2017–19 · IOD · Nov 2017
Into the rooms.

Apr 2019

Jul 2019

Workshop · NISM, Patalganga
Senior leaders, one day, one question: who is the real me?



Emotional intelligence · NISM
The beginning of exploring self.

2.2 · 2022
A year entirely in person: doctors, workshops, the SR season.

2.2 · 2021–22 · Dec 2021
Back in the room.

May 2022

Jul 2022

2.2 · 2023–25
Sponsored 360 programmes.
Now: AI in the room.

2.2 · 2023–25 · Jun 2023
The programmes.

Sep 2023

Mar 2025

2.2 · Nov 2025
Still in the room.

2.2 · 2026 · Jan 2026
Ten years on, the rooms keep filling.

Apr 2026

Oct 2026

Keynote · Toastmasters District 126 · 2023
What leaders bring in, and what changes them.
2.3 · Patterns across the rooms
More than they resist change itself.
About 14 of 19 framed it as title.
Source · session archiveWhen they finally asked, it usually worked.
Scroll sideways → · Source · session archive

2.4 · What changes them
The other chair.



Workshop · NISM
Tools for seeing yourself.
Self-recording.
A named person and a date.
Three goals at a time.
Strengths-first 360.
A boundary the boss endorses.
2.5 · In their words
I am honored to provide a recommendation for Sudhakar Reddy G., an exceptional executive coach and IICA Certified Board Director with over 30 years of experience transforming leaders and teams across various industries. As the founder of Nirvedha Executive Coaching Solutions, Sudhakar has demonstrated unparalleled expertise in guiding mid-senior and C-suite professionals to overcome barriers and accelerate their growth.
His wealth of knowledge, compassionate approach, and unwavering dedication to excellence make him an invaluable asset in the realm of executive coaching and leadership development. I have personally experienced and benefited from his coaching expertise.
Soundararadjane SChief Executive Officer, HyFarm — HyFun FoodsSoundararadjane was Sudhakar Reddy’s client · March 2025
What I was also able to see was the joy of supporting another human being to develop to their potential and I too have started my coaching journey.
Thank you Sudhakar for being with me and supporting me with my life goals. I wish you the best in supporting more individuals reach their potential.
Tilak P L RaoPrincipal Engineer — Mercedes-Benz Research and Development IndiaTilak P L was Sudhakar Reddy’s client · February 2024
Coaching is helping. As his profile mentioned he helps you to discover the Best Self. He is a man of patience with result oriented approach.
Every time you interact with him, you will end up getting a food for thought. With each interaction in his style of coaching, he put forth the questions guiding you to think and discover yourself. Coaching using the quantitative method is one of the best ways I came across.
Sumita VermaDeputy General Manager, Human Resources — Otis Elevator Co.Sumita was Sudhakar Reddy’s client · September 2019

2.6 · What ten years taught the coach
A plateau usually hides a conversation nobody has had.
Act III · 2019–2023
2019–2023
The method was proved on the coach, in public, before it was asked of anyone.

3.1 · The first long run
The 180/120 man starts running.
24 Feb 2019: 35 km, Tata Ultra.
3.2 · MAF
Already running 10–15 km at 5:20–5:58/km, he chose to slow down on purpose: run by heart rate, not by pace.
Choosing which variable to keep constant is the art.
His own Strava words
3.3 · The long road
First 50 km.
100 km.
First BRM, 200 km, one of India’s toughest.

3.3 · Dec 2020
From 100 km toward the first BRM.







3.3 · 2021–22
The miles behind the medals.

3.4 · Deccan Cliffhanger · Nov 2022
Through the night and the fog.

3.4 · The start
Two riders, one relay.


3.4 · Deccan Cliffhanger
Flagged off.




3.4 · 643 km
Climb after climb.


3.4 · Deccan Cliffhanger
Sharing the road with everyone else.

3.4 · Deccan Cliffhanger
Together at the end.

3.4 · 27 Nov 2022
At the finish.

3.5 · The Great Himalayan Ultra · Aug 2023
The world’s highest ultracycle race.
A 2-person relay with Niharika.

3.5 · The Great Himalayan Ultra
5,857 m climbed.
A mandatory 3-hour halt at Kargil.


3.5 · Ladakh
The crew, the bike, the mountains.
Official: 36:35:00, OTL.
We finished the race. We didn’t finish it in time. I have never called that a loss.
The lesson for leaders: you own what your team does.

Navi Mumbai Half Marathon
Before dawn, in the crowd, with everyone else.



21.1 km
Same pace, kilometre after kilometre.

The finish carpet

I don’t only talk about stretching limits. There’s a public record of me doing it.
Act IV
4.1 · Fit & You
5 am, Central Park, Kharghar.
A couple of people became 22 families.
1–2 km → 5k → 21k → 31k
The outcome: ultra-runners, an Ironman, 7 Super Randonneurs. Free, as social responsibility.
In members’ words: “a life coach and a moving book.”



4.1 · Fit & You
A couple of people became a club.

4.1 · Fit & You
22 families.


The Great Himalayan Ultra · 25 Aug 2023
On the stage at seventeen.
Later, at seventeen, the youngest participant and the first woman to finish The Great Himalayan, as Inspire India announced.
4.3· The consulting turn · 2026
A founder-led company begins to be professionally managed.
The founder stays out of a crisis meeting for the first time.
Dates said aloud become promises.
No name, no industry, with the founder’s consent.
4.4 · Platforms for MSMEs
Live at 2 organisations.
Source · practice recordFinale · Your story
Every leader in these rooms arrived with a story they hadn’t unpacked yet.
Three questions
Nothing here is stored.

Keynote photographs courtesy of Toastmasters District 126 (2023).
Thank you to 180+ leaders, 22 Fit & You families, Niharika, Madhu, and the crew.